A beautiful Mess

Seniman Ruang entrusted us to create a beautiful website that not only visually represents a mother&#8217;s love, but also allows the visitor to experience this beautiful mess for themselves: a journey of conditional love and silent struggles of a mother figure. Motherhood is a mystic journey. It is a collection of the beauty and the mess. 
Seniman Ruang designed an installation art called A Beautiful Mess to embrace both the happiness and the challenges that a mother has overcome. And, it is our challenge to build a website with enticing content to reflect their messages. A Beautiful Mess is not like any other project we have done. We must interpret the art messages and turn them into features to make the user feel the art experience on a website. Hence, we collaborate with various artists to build a beautiful design so users can witness motherhood as a whole

Our approach during the design phase was to portray what Seniman Ruang wanted to say in a way that could support the entire installation. We began by creating personas to decide the creative direction for the website.
A Beautiful Mess is a complex art installation. To mimic their form, we play around with some motions and effects which align with the concept. We create a keyword object list and turn it into graphic elements and motion transitions. It gives a nice touch to the website. 
Typography and powerful imagery are chosen for the content. Combining these two accents will give a clean, modern, and mysterious image at the same time. 
Colors were also heavily studied for this case. Because we want to make an elegant yet classic website, we use a grayscale colors scheme. Simultaneously, the meanings of black and white are always a juxtaposition of the good and the bad in life, with a neutral color gray in the middle that meditates everything. It makes the right color to convey a message about motherhood.

A Beautiful Mess

UX Design

UI Design

Front End Development

CMS/Backend Development

Metrics Analysis

Mobile Development Using React Native

Agung Sedayu Group

User Journey

User Research

Quality & Security Assurance

Aido

Akseleran

Alfamart

Amantara

Antica

Custom Smart Contract Development

Motion Graphic & Animation

Google Analytics & Firebase Integration

Arktivak

Avarik Saga

Avrist

AXISNet App

Founded in 2001, AXIS aims to make quality mobile communications affordable for young Indonesian users. Antikode has been trusted as a business partner for AXIS digital products over the years. We participate in AXIS Corporate Web, My AXISNet, and AXIS POP Up Station Web in addition to AXISNet App.

AXIS is an Indonesian cellular brand licensing service owned by XL Axiata, a subsidiary of the Axiata Group. 

AXIS has a unique target market: straightforward young people, so they want to fully grasp their target market to be interested in using the AXISNet App. 
The AXISNet app currently offers not only phone credits and internet data packages, but also game tokens and other forms of entertainment from VIU, JOOX, and Udemy.
With these options and a focus on the AXIS target market, we need to make the layout app less overwhelming and frictionless. This prevents users from experiencing cognitive overload when choosing an AXIS package.

As AXIS&#8217;s digital product growing partner, we fully get their young target market that has different needs and priorities. To make an app that suits this unique user, we began the app development with research. to understand better the trend among youngsters and to discover what to improve in the AXISNet app itself.

We then conduct a UT session to test the current design to evaluate the overall layout and features. Based on the results, we create a friendlier tier naming for the membership to be more inclusive and drive a bond together between AXISNet and its user.
We change the name into stages of relationships such as “Kenalan” “Temenan” “Soulmate” etc as it is more relevant to the users.
Not only the UI/UX, we also provide assets like loading icons, discount banners, pop-ups, etc. We crafted the design by crafting a mood board that matches the brief and AXIS brand color.
The challenge begins when we need to create a colorful design that is not overwhelming and tacky. We explore different references and iterate together with the AXISNet team. To add more fun, we also incorporate memes, emoji and animation for the assets.
&nbsp;

AXIS

Bank Mandiri

Bank Mayapada

Usability Testing

Discovery Workshop

Bank Raya

BEKRAF

Bio Farma

Bionic

Blibli

Blue Bird

Design Audit

BNI Syariah

BTPN

BTPN Jenius

BTPN Wow!

Burgreens

BuySmart

Capital Bakery

Chatime

Go Mobile

This is how our journey with CIMB Niaga has started. When CIMB approached us for the mobile app makeover, CIMB had also appointed another vendor to stay in Indonesia for two months – to work on the same project.
One of our Go Mobile journey challenges was to finish the project in a very limited timeframe. Within 1.5 months, our responsibilities have started on a wireframe, and then the design that surrounds the other vendor’s platform. The latter was especially tricky, and we had to think of creative ways to overcome the limitations.
In addition to that, another challenge was being able to adjust the app to different personas. We should remind ourselves that this app would be accessible to all types of audiences, thus we aim to make this as user friendly as possible. Regardless, we had the advantage of working closely with our client’s executives and understanding real members’ opinions first hand.

With a history so rich, we want Bank Niaga to stand out from other banks. Putting this philosophy into mind, we constructed this app as the first thematic banking app. This means that its layout changes according to time and seasons. Go Mobile App is also the first banking app that employs a biometric system, such as a fingerprint id.
We also use a modular app approach to make Go Mobile become a sustainable application. It makes it easy for CIMB Niaga to add the new feature and remove the old one without having to update continuously.
In addition, CIMB had suggested adding an AR map that directs users to their nearest ATM and locations where their credit card promotions occur. We carefully crafted it so users can access all banking facilities within one app.
&nbsp;
&nbsp;

CIMB Niaga

Commonwealth Bank

Compass

Crewdible

CSUL Finance

Danone

Daya Dimensi Indonesia

Dcost

Disney+ Hotstar

As one of the leading movie industries, Disney+ Hotstar already gained a lot of new subscribers hence they wanted to create a loyalty program that encourages users to consume other Disney+ Hotstar films and increase the watch hours by rewarding the desired actions with various loyalty benefits.
They wanted to make it remarkable since it&#8217;s Disney&#8217;s first ever loyalty program.

Disney+ Hotstar Indonesia was launched on September 5, 2020, through a strategic partnership with Telkomsel.

Disney is famous for its imaginative movies thus we want the user to feel the same way when they play the games. We decided to make it into a floating island that gives users the excitement of going to explore new places for new experiences just like they watch Disney hotstar movies.
We created 6 islands that were inspired from selected genres of disney’s movies: Hope, Wonder, Courage, Change, Love and Friendship.
&nbsp;

To achieve those objectives, we began crafting the game narratives that allow users to explore more movies and TV series at Disney + Hotstar through playful missions. The story behind the games also included top characters from Disney+ hotstar films to elevate the user experience.
The island was created with 3D animation to make it unique and real. Since it will launch for Disney+ Hotstar Indonesia, the games will take reference from names and sights of the Indonesian archipelago.

The mission difficulty level increases every month accompanied by benefits that can be exchanged with various interesting rewards to add some spice.

We took careful development on this project in order to make it successful. Our development team is working hard to make the process smooth and free from error. We use Next JS for frontend development and Laravel 8 for backend development.

Disney

Disney Indonesia

Dompet Aman

Antikode was part of this aspiring project to represent their growth from Flock to FCN, hence the design is space-themed. It represents their transformation into a new space.

Future Creative Network (FCN), previously known as Flock creative network, is an Indonesian network of creative companies determined to transform business, brand, and consumer experience through technology and creativity.

As part of FCN&#8217;s rebranding strategy, FCN asked our design expertise to create a website that depicts FCN transformation as an ecosystem of creative companies that connect diverse creative agencies from various industries to escalate their business by keeping the creativity at its core.

We crafted the design by looking for a retro sci-fi inspiration that we can imply to FCN website. The retro sci-fi theme is the representation of limitless creativity combined with the dreamy-optimistic spirit that FCN has.
Transforming as a new business ecosystem, we made the planet that represents different agencies under the galaxy, the FCN network itself. We also want to make the user a part of the universe not a mere visitor hence we add a zoom-in animation in the beginning of the website.
We were together with FCN and Maika collective to create the 3D planet design &amp; illustration that will be the highlight of the website to represent each agency under FCN.
To enhance the futuristic experience, we add background music in the website so that it feels like being in outer space.For the details, we also create a “planet view” when the user wants to see the list of companies under FCN, we hope the user will feel like strolling around the universe.

FIF Group

FKS Group

Footy

Fore Coffee

GAIA Cosmo Hotel

Gamako

Hakata

Ice House

Immobi

Indobaruna

Indosat

Inspira Coffee

Ismaya Group

Jas Kapital

Job Desindo

KlikACC

Kresna

Metrics Tracking & Measurement Plan

KUY Entertainment

Legit Group

Lippo Malls Indonesia

Make Over

Information Architecture

Matahari

Mcash

McD Website Revamp

Instead, they strategize to make it big in the digital too. And in this case, Antikode is trusted to help them take over the digital space by enhancing their website and application experience, so everyone can enjoy delicious and feel-good moments.

In this digital disruption era, Mcdonald's Indonesia, one of the most prominent players in the food chain business, wouldn't just sit around.

We aimed to help McDonald’s Indonesia in selling more of their iconic products by redesigning their website with more friendly user experience.
We started the project by conducting the heuristic review on their previous website. The goal is to know what needs to be improved from their website. To support the findings in the heuristic evaluation, we also conducted usability testing with several resource persons.
The new website aims to deliver a smooth experience both on desktop and mobile. As well as redefining their booking system and increasing engagement on their mobile app.

McDonald's

Moladin

Monaverse

Monstore

Moolah in Motion

MSaku

Karafuru

To carry out this mission, The Museum of Toys joined forces with artist W.D. Willy, Artivak agency, and Antikode. Together we create a unified ecosystem incorporating seamless interactions between real-world, social platforms, web 2.0, and web 3.0 experiences.

In the attempt to bring toys to a broader reach, see an opportunity in the NFT world, to create, market, and innovate with toys.

Karafuru is unlike any other because it emanates from the Museum of Toys&#8217; fondness for physical toys. Therefore, it intends to create a new way to enjoy your toys in any state possible. Delivers greater utility value to the collectors out there.

Karafuru is all about experiences to play. While there are plenty of digital experiences that other NFTs have to offer out there, most of them focus on just that. In return, put aside real-world experience altogether.
We know we can differentiate Karafuru by combining real-world and digital uses. It fulfills the wish of toy collectors that they can play anywhere, anytime. Likewise, to all collectors, to maximize their use case on the artwork they fancy.

Karafuru&#8217;s name is from the Japanese word that means colorful. This name represents its illustration style which combines the Japanese style and the artist&#8217;s signature color play.
For that reason, we want users to have an immersive experience with colors in the website. A magical space where colors reign supreme.

#byAntikode